Google review NFC plate: how does it work?

What is an NFC plate?

An NFC plate (Near Field Communication) is a physical display fitted with an electronic chip that transmits information to a smartphone with a simple touch. No app needed, no QR code to scan: just bring your phone close to instantly access the programmed content.

How does a Google review NFC plate work?

The principle is simple:

1. The NFC plate is programmed with the direct link to your Google review page
2. The customer holds their smartphone near the plate
3. The phone automatically detects the NFC chip
4. The browser opens directly on your Google review form
5. All the customer has to do is give a rating and write their review

Total time: less than 5 seconds to reach the review page, compared with 30 seconds to 1 minute with a manual search.

The advantages over a QR code

Smartphone compatibility

NFC technology is built into almost all modern smartphones:

• iPhone: All models since the iPhone 7 (native NFC reading since iOS 14)
• Android: The vast majority of smartphones since 2015

More than 95% of smartphones in use are NFC-compatible.

Where should you place your NFC plate?

Placement is crucial to maximize scans:

Restaurants / Cafés

• On every table (table plate)
• At the checkout (time of payment)
• On the bar counter

Shops

• Next to the checkout
• Near the exit
• In the waiting area

Services (hairdressers, beauticians...)

• At reception
• In the waiting room
• Business card version to hand to customers

The different types of NFC plates

At MediaPush, we offer several formats:

• Adhesive plate: Ideal for the checkout or counter
• Table plate: With a stand for optimal visibility
• NFC card: Business card format, to hand out
• Custom plate: Bespoke design in your business's colors

How do you program your NFC plate?

Our NFC plates are delivered pre-programmed with your Google review link. You don't have to do anything! When you order, you simply enter the name of your business or your review link, and we take care of the rest.

You can also change the link at any time from your customer account.

The bonus: the negative review filter

To go further, our plates can be equipped with the negative review filter. This smart system first asks the customer whether they are satisfied:

• Satisfied (4-5 stars) → Redirected to Google to leave a public review
• Dissatisfied (1-3 stars) → Redirected to a private feedback form

The result: you receive negative feedback privately and can solve problems before they affect your reputation.

Conclusion

The NFC plate is the most effective and simplest tool for collecting Google reviews. With a minimal investment, you can multiply your reviews and significantly improve your online visibility.